Beauty Intensified shifting towards providing more transparent content on the web

Beautyintensified.com is a website that is taking the web by storm. It is a platform that serves the people by providing them with transparent and honest reviews about various products circulating the web, such as FloraSpring and Instahard. The reviews written by them are supposedly always based on facts, research, and actual in-person testing done by their employees. This makes them different from many other blogs out there, as far too many webmasters these days do not even consider trying out products themselves before publishing their articles. Far too many products are sponsored these days and this makes it quite difficult for readers to figure out if they’re buying from a trustworthy source or not. 

How Beauty Intensified Vets Their Products

We were able to get in touch with Ana from Beauty Intensified and she broke down exactly how their review process is done. First, they determine which products need reviewing in the first place by checking their mail inbox which is always flooded with requests. They try to cover as many topics as they can, but oftentimes due to a strenuous workload they will have to settle on the most requested products before having a look at the smaller stuff.

After settling on a product, the team gets to work. First, Ana and company scower the web to see what other people are saying about the product. “If the other reviews are overwhelmingly positive or negative, that is usually a pretty big red-flag” says Ana S. Vargas. “This is for one of two reasons: either this product is being heavily promoted by positive reviews from publishers who have financial incentive, or the product is being poorly reviewed because it is genuinely a bad product. At this point, our review process becomes even more intense”. 

The products that are heavily bombarded with negative reviews get first priority. This strategy ensures that readers of Beauty Intensified get to hear about the ineffectiveness of what they’re looking at first and minimize the chance of them being disappointed or even worse – scammed. 

Afterwards, Beautyintensified.com focuses on the products with overwhelmingly positive reviews. When this happens, their team makes sure to order several units for each employee to test on their own behalf. They will then test these products on themselves over the course of several weeks to ensure that their results are accurate and consistent (or inconsistent) with what has been advertised. The employees are under no limits when it comes to what types of products they can test; Beauty Intensified employees have already tested products geared towards: weight loss, erectile dysfunction, depression, acne, stretch marks, wrinkles, and many more. Because the category of product varies so greatly, it is vital that Beauty Intensified maintains a diverse group of testers among their team.

Writing Unbiased Content: How It Works

The final part of their process includes writing the actual content about the product(s) they’ve reviewed. “Some would say that this is the most difficult part of the process, but that really depends on who you would ask” says Ana. Of course, Beauty Intensified tells us that they try their best to not veer off too far in any direction, whether it be positive or negative. Our findings show that this has mostly been true, and that a great deal of their articles try to view a certain topic from all possible perspectives, no matter how wild they may be.

Each article is written by one of the dedicated senior authors and proofread/edited by several team members. Before each review goes live, Beauty Intensified makes sure that they touched on all possible points that most other reviewers have already touched on to make sure that they are not leaving out any key details about what they have already reviewed. After this, the blogpost goes live for readers to view. The process then repeats with each subsequent product request that Beauty Intensified receives.

The Strategy That Makes Beauty Intensified Effective At What They Do

Whether or not readers can pick up on this strategy does not really matter all that much, it does exist and it is quite powerful. The main element to what this company does is build rapport and trust with their readers. As people who browse the internet begin to believe less and less in “big-tech” and other major publishers out there who have all the reason in the world to make a reader believe something, these people begin looking for smaller and oftentimes more trustworthy sources of information on such topics. Readers are tired of consuming lengthy content that doesn’t answer the question “does it work?” And for this reason, they are turning to blogs like Beauty Intensified to solve the problem.

Phone: +1 515-696-8528

Email: info@beautyintensified.com

Website: https://www.beautyintensified.com/

Address: 5969 Ashworth Rd, West Des Moines, IA 50266, United States

 

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