Market America | SHOP.COM Takes a Deeper Look Into Sleep And Four Products That May Help Support A Good Night’s Rest

Good Night’s Rest

Market America | SHOP.COM Takes a Closer Look At Sleep And Four Products That May Help Support A Good Night’s Rest

Sleep is a wonderful thing until you end up having a hard time falling asleep or staying asleep. As it turns out, magnesium can help support sleep, as quality sleep is associated with higher levels of magnesium in the body. In fact, magnesium is the fourth most abundant mineral in the body and helps support hundreds of enzyme systems—including energy release. Magnesium also supports metabolism and cardiovascular health.

Did you know that, according to the National Sleep Foundation, humans spend roughly a third of their lives asleep? Sleeping is one of our most essential functions, which means the quality of our sleep is an important part of our general well-being. You might say that sleep quality is a key component of our overall health.

Sleep is different for everybody. How much sleep you need, how you sleep comfortably and any aids or sleep supplements you might need vary greatly from person to person. But if you feel, on a personal level, that you’re not sleeping enough – or that you could be sleeping better – natural sleep supplements may be a safe and effective option. That’s why Market America | SHOP.COM is taking a closer look at four dietary supplements that may help support sleep:  Isotonix Essentials® Turn Down,  Isotonix® Magnesium, TLS® ACTS and PRIME Sleep.*

Why Do We Need Sleep?

While you sleep, you may be lying still, but your body and your mind are actually working very hard. Sleep is critically essential to your overall health because while you sleep, your brain is recharging, and your body is replenishing itself. So many processes occur during sleep so getting enough quality sleep is essential to these processes.

Sleep is important for many reasons, including:

  • Growth & Repair. As you sleep, your body releases hormones that work to grow muscles and build bones.
  • Supporting the Immune System.
  • Conserving Energy.
  • Clearing Waste. During sleep, the brain cleanses itself of waste that naturally accumulates throughout the day.

Because your heart rate and breathing slow down while you’re asleep, sleeping also helps give your heart a bit of a rest. In addition to these physical benefits of sleep, sleep also helps your mind function. Sufficient quality sleep may help promote cognitive function and help you regulate your mood and emotions. Conversely, lack of sleep may negatively affect your reaction time. Sleep even benefits skin health!


Understanding the Sleep Cycle

Falling asleep happens when certain neurotransmitters (chemicals that act on neurons, or nerve cells) essentially signal your neurons to turn your body “off.” Sleep occurs in four stages. The two main stages are non-rapid eye movement (NREM) sleep and rapid eye movement (REM) sleep.

NREM Sleep

NREM sleep is the stage of the sleep cycle when many of the aforementioned benefits occur. This is when your body bolsters your immune system, grows and repairs muscles and bones and clears waste. There are four stages to NREM sleep.

Stage 1. In the first stage of sleep, you can be easily awoken and you may still be somewhat aware. It is the lightest sleep stage, the one that occurs as you fall asleep.

Stage 2. This is when your body “turns off.” It is in the second stage when your heart rate slows, your body temperature decreases and your muscles relax. You are entering deep sleep.

 Stages 3&4. When you’ve entered the final two stages of NREM sleep, you’re in deep sleep. Here, your brain waves slow down and it is much more difficult to wake up. The primary difference between stages three and four is the activity of your brain waves.


REM Sleep 

REM sleep is when dreams typically happen. You enter REM once you’re deep asleep, after you’ve passed through the four stages of NREM sleep. Here, your eyes are flickering rapidly behind your eyelids, and as your eye movement speeds up, so does your heart rate and breathing. Your brain is more active during REM sleep because it is forming memories and processing experiences you’ve had throughout the day. Serotonin production increases during REM sleep.

Together, the transition from NREM sleep to REM sleep forms a single sleep cycle, and this cycle is repeated throughout the night until you wake up. People typically wake up after five full cycles of sleep.


The Benefits of Isotonix Essentials Turn Down and Magnesium for Sleep Support*

Isotonix® produces the world’s most advanced nutraceuticals. These dietary supplements offer the fastest and most efficient delivery system of nutrients via an isotonic solution that is specially formulated to maximize your body’s absorption.

Isotonic literally means “same pressure” and it refers to a solution that bears the same chemical resemblance as the body’s fluids. Your body’s blood, plasma and tears all have a certain concentration. This concentration is called the body’s common osmotic pressure and it is essential to the consistent maintenance of the body’s tissues.

When mixed with water, Isotonix® nutritional supplements are isotonic; they are consistent with the body’s osmotic pressure and this makes the absorption of nutrients highly efficient, while also delivering maximum results. When it comes to sleep health, Isotonix offers two products that may help promote healthy sleep quality or support a healthy sleep cycle: Isotonix Essentials® Turn Down and Isotonix Magnesium.*


Market America | SHOP.COM’s Isotonix Essentials Turn Down May Help Support A Good Night’s Rest

Isotonix Essentials Turn Down

Isotonix Essentials® Turn Down is designed for relaxation—formulated with a custom blend of vitamins, the amino acid L-Tryptophan and minerals to help promote mental clarity and support healthy sleep quality. With so many stressors and external factors potentially weighing on you, Isotonix Essentials Turn Down is ideal for your downtime, when you’re looking to slow down and unwind a little bit.*

Isotonix Essentials® Turn Down contains a blend of vitamins A, B2, B6, C, and D3 to support your health.  It also includes 500 mg of the amino acid L-tryptophan, which is converted into 5-hydroxytryptophan, which then can be converted into serotonin—the neurotransmitter that helps to regulate mood. Interestingly, serotonin further converts into melatonin, “the body’s sleep hormone.” This formula also has 300 mg of magnesium.*

Isotonix Essentials® Turn Down is available in a convenient & easily portable packet of the Isotonix® brand’s signature isotonic-capable powder.*

Isotonix Magnesium

Isotonix® Magnesium 

Magnesium, the fourth most abundant mineral in the body, supports more than 300 enzyme systems, including nerve function, metabolism, energy release and many more. The Isotonix Magnesium supplement contains 400 mg of magnesium. Magnesium also plays a number of roles in the body, from promoting muscle health and comfort to supporting cardiovascular health. A high level of magnesium in the body is associated with sleep quality.


Market America | SHOP.COM’s TLS ACTS May Help Support A Good Night’s Rest


Two More Options For A Better Night’s Rest: TLS® ACTS and PRIME Sleep


ACTS is an acronym that stands for Adrenal, Cortisol, Thyroid & Stress Support Formula*. When we are faced with stress, our bodies go into “fight or flight” response and certain hormones are released by the adrenal gland, hormones that would give the body a burst of energy and strength. TLS ACTS helps to reduce stress placed on the adrenals to perform, thereby helping to decrease the possibility of adrenal fatigue. Cortisol is commonly known as the “stress hormone”. The thyroid is a large ductless gland in the neck which secretes hormones regulating growth and development through the rate of metabolism. TLS® ACTS may help to promote normal levels of cortisol as well as support normal thyroid function.

Additionally, ACTS may also:

  • Help to minimize certain stress-related issues (weight gain, difficulty sleeping, etc.)*
  • Help maintain healthy levels of both serotonin and dopamine*
  • Help enhance and stabilize mood*
  • Help to stabilize emotional responses to stress*

TLS® ACTS contains a blend of plant extracts including Holy Basil (to help maintain normal blood glucose levels), Sensoril Ashwagandha (to promote the normal regulation of thyroid function) and Rhodiola (to promote relaxation, mental clarity, and normal neurotransmitter levels).*

ACTS  also contains the amino acid L-theanine, which may promote feelings of calmness and tranquility. It is believed that L-theanine may help to promote normal levels of the neurotransmitters GABA (Gamma Amino Butyric Acid) and dopamine in the central nervous system.

GABA is the primary inhibitory neurotransmitter that promotes calming effects at the cellular level. Dopamine aids in the regulation of many functions within the brain related to behavior, cognition, sleep, mood, attention and memory and is often associated with the “reward” or “pleasure” center of the brain.*

PRIME sleep

Market America | SHOP.COM’s PRIME Sleep May Help Support A Good Night’s Rest



Restful sleep plays a vital role in the strength and wellness of your being. Simply sleeping is not enough— restful sleep is the key to clarity and a properly functioning mind. The way you function, think and feel overall when you’re awake depends on the quality of sleep you’re getting. It is during the time that you are asleep that your body does its hardest work as it presses the “reset” button and prepares you for a new day! No interruptions, no distraction — just relaxing and restful sleep.

Composed of complementary ingredients such as valerian root extract and an effective amount of melatonin, Prime Sleep is formulated to help you with the total quality of your sleep.

Valerian is a perennial plant native to Europe and Asia and grown in North America, that can grow over 6 feet tall, with small pink to white flowers. The roots and rhizome of valerian are used in dietary supplements to promote sleep. Valerenic acid and other constituents of valerian may inhibit the enzyme system responsible for the central catabolism of gamma-aminobutyric acid (GABA), thereby supporting GABA concentrations and promoting relaxation. *

Hops are cone-like structures of Humulus lupulus, a vine that is native to Eurasia and temperate regions of North America. Humulus lupulus is also grown in parts of South America, South Africa and Australia. The term “hops” originates from the Anglo-Saxon term “hoppan”, meaning “to climb.” Hops extracts and oils are used in food and beverages, like beer, as flavor components and are also used in dietary supplements to promote sleep. Hops may promote relaxation effects by helping to promoting normal levels of gamma-aminobutyric acid (GABA), an inhibitory neurotransmitter in the central nervous system. *

Melatonin is a neurohormone produced in the brain by the pineal gland.  The synthesis and release of melatonin are stimulated by darkness and suppressed by light. The circadian rhythm, the 24-hour cycle that is part of the body’s internal clock, is mostly affected by light and darkness, which suggests the involvement of melatonin in the circadian rhythm and regulation of diverse body functions. Levels of melatonin in the blood are highest prior to bedtime.  It is found in animals and, in much lower concentrations, in plants.  Melatonin is created within the body by the pinealocytes of the pineal gland and the essential amino acid L-tryptophan is a precursor in its synthesis.  Melatonin supplementation has become popular to support sleep. It has also been known to assist with jet lag. *

Sometimes, as bad as we may want to sleep, it can seem impossible! Then, once asleep, it is important to stay asleep, so you can reach each vital stage of sleep.  Prime Sleep will help you relax and drift off to sleep. It may help you stay asleep throughout the night and improve your sleep quality, so you wake up feeling refreshed and revitalized. *

*These statements have not been evaluated by the Food and Drug Administration. This product(s) is not intended to diagnose, treat, cure or prevent any disease.


“How Sleep Works.”, National Sleep Foundation. Web. 06 Feb. 2017.

“Sleep Cycles: Everything You Need to Know.”, National Sleep Foundation. Web. 06 Feb. 2017.

“What Sleep Does to the Body and Mind.”, National Sleep Foundation. Web. 06 Feb. 2017.

“How Losing Sleep Affects Your Body and Mind.”, National Sleep Foundation. Web. 06 Feb. 2017.


Market America | SHOP.COM is an award-winning global ecommerce and product brokerage company that specializes in one-to-one marketing and is the creator of The Shopping Annuity®. The company, which has an A+ rating with the Better Business Bureau (BBB), is also a two-time winner of the BBB’s Torch Award for Marketplace Ethics. According to the Better Business Bureau, “the Torch Award for Marketplace Ethics is the most prestigious award the BBB can present to a business. Being a recipient indicates the business not only believes in high standards promoted by the BBB, but consistently demonstrates and integrates them into daily business practices.”

Contact Information:

Gillean Smith
Market America | SHOP.COM Public Relations Manager

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