Clothing Manufacturing: Chances and Challenges for Small Brands

We all are aware of the fact that apparels are a major part of our lifestyle. Every individual loves to wear unique, attractive, and colorful clothes. People show much interest in buying clothes because it helps in enhancing their personality and overall look.

The clothing or garments industry involves the production and trading of clothes. The textile industry plays a vital role in the manufacturing of garments by converting raw material into wearing attires. The yarn is converted into the fabric and then it is dyed & printed. The clothes with embroidery and elaboration designs are most popular among people.

Garments are Classified into Several Categories:

  • Shirts
  • Skirts & Dresses
  • Gowns
  • Coats
  • Tights & Leggings
  • Pants & Jeans
  • Kids Wear
  • Sweaters & Pullovers
  • Jackets
  • Sportswear
  • Underwear

A large number of general public purchases fashion wear outfits from online stores these days. It saves time and transportation costs. Louis Vuitton, Gucci, Prada, Chanel, Burberry, and House of Versace are the most famous clothing brands in the world. All these brands offer a vast range of unstitched and readymade garments.

Significance of Garment Businesses in Today’s Time

Garments is a big industry with a supply chain stretching all around the world. The garment industry is supporting the economy in developing countries both for the material and processing. It is one of the industries that helps increasing GDP in those countries. There are billions of dollars invested in the fashion sector every year. The statistics show the global apparel market is expected to grow up to 1.5 trillion US dollars by the end of 2020. Bangladesh, Pakistan, China, Vietnam and India are the top textile producing countries.

Garments have significance in everyone’s life because it underscores the identity and style statement of a person. Garment businesses not only help in covering the body but also makes us feel attractive and comfortable. Every clothing brand design garments according to age, gender, size, culture, and upcoming trends.

What Future the Garment Industry Holds

The global textile industry’s future is bright because it supports one of the main needs of society. Trends in the garment industry keep on changing by the season and over time. A big numbers of employees are working day and night for the manufacturing of apparel orders.

The sale and purchase of garments is an evergreen business. Every year many fashion designers and entrepreneurs come into this field with new creative designs and styling ideas. They add value in the garment industry through there innovative designing ideas and fresh concepts.

Every year, more new technology is being introduced in the apparel industry. The use of robotics and computer designs are getting common for clothing manufactures now. The designers are launching new designs, motives, thread work, and 3D textile prints on the demands of customers.

There is huge scale trade in the garment industry in the future as well. From Western countries to the global South, fabric materials and clothes are exported all around the world. This is a trend that is unlikely to go away due to the cost advantages and high share of manual labor needed. The supply chains become ever faster and more professional considering trends and business models such as fast fashion.

Highlighting the Challenges Garment Startup Businesses are Facing

Like every other industry, the garment sector also has everyday challenges to handle. It is not easy to make a startup business successful in this industry. The main problem newcomers go through is having fewer resources and a limited budget.

Both established and young fashion brands face different sorts of problems. Some common challenges are:

  • Increase in labor cost
  • The pressure of competitors
  • Increase in cost of production
  • Lack of specialized & skilled manpower
  • Lack of marketing skills
  • Weak promotional & branding strategies
  • Difficulty in handling consumers demand
  • Slow response in bringing new fashion designs
  • Inconsistency in the supply chain
  • Lack of understanding customer needs & wants
  • Managing profit margin
  • No adaption of the automation systems & new technology
  • Little product diversification

Recommendations to Resolve the Problems in the Garment Industry

Every industry takes steps to cope up with its challenges to strive further. Providing proper growth opportunities helps in achieving these objectives. It is recommended that startups and small businesses in the garment industry should be:

  1. Focusing on textile recycling and sustainability to save resources and money.
  2. Providing technical training to the designer for better fulfilling consumer demands.
  3. Implementing strategic management and planning to improve order planning.
  4. Implementing new methodologies and introducing new types of designs.
  5. Learning of the new trends and observing what top brands are bringing in the market.
  6. Conducting fashion shows and giving an exhibition platform to showcase the new arrivals.
  7. Making room and channels for a young pool of fashion graduates to go ahead in the field.
  8. Following national and international shows to develop their clothing brand.
  9. Collaborating with national and international textile engineering institutes to polish the skills of young talent.
  10. Promoting diverse, traditional and cultural clothes through brand designers, celebrities, and brand ambassadors.

However, only recommendations will not be helpful unless you take services from industry experts. Setting up your manufacturing operations is tricky, especially as a newcomer. Intrepid Sourcing is one prominent name that provides you an all-in-one solution from clothing design to creating tech packs and making clothing samples. Experts from their garment division only need your basic idea, plan and time to get started. Private label clothing manufacturers, where you can only put a logo on an existing clothing design, is not the only approach available to new businesses.

Developing your own clothing line or becoming a real brand in future will be easy when you consult with Intrepid Sourcing. Designing your garment, finding best fabric, cutting and stitching with care, packing and getting your order done without the troubles of having to set up the production processes yourself are their strengths.

Ending Remarks

As everybody with a fashion obsession can assure, the garment industry is bringing positive changes to our lives through extraordinary apparel designs. The garment industry has the full potential to make the economy stronger and grow further efficiently by allowing startups and newcomers to thrive.

Tags:

iCrowdMarketing