FOR IMMEDIATE RELEASE
LawyerSmack Founder Keith Lee Joins Case Status as Chief Marketing Officer
Lee to help fuel Case Status expansion across the legal industry
BIRMINGHAM, Ala. — March 31, 2020 — Case Status, a client communications management and marketing platform for law firms, announced today that it has hired Keith Lee to be its Chief Marketing Officer. Lee will direct the company’s continued growth and expansion across the industry.
“I am excited to join a legal tech company that is building a new vertical in the legal technology space,” Lee says. “Unlike so many legal tech companies that only focus on the law firm, Case Status is built from the ground up to focus on clients and law firms. Now more than ever with the current corona crisis, law firms need the easiest and best way to keep their clients informed about their cases. And that’s Case Status.”
Lee brings a decade of experience in the legal industry and legal technology. He worked for years in small firm settings while simultaneously founding one of the most popular legal blogs, Associate’s Mind. Lee went on to become an author for the ABA, blogged for Above The Law, and eventually founded LawyerSmack, the leading private community for lawyers.
“We’re thrilled to have an industry veteran like Keith join our company” said Lauren Sturdivant, co-founder and CEO of Case Status. “Keith has been advising and consulting with us on our marketing efforts since last summer. We’re excited to finally have him with us full time as we continue with the rapid adoption of our client communications platform across the legal industry.”
Lee will be developing and implementing an overall corporate marketing strategy, directly engaging and managing the marketing team, and translating the company’s business objectives into marketing strategies that drive revenue. In addition, he will determine and administer the marketing budget, identify and track key metrics, and establish positioning for a wide range of Case Status products.
About Case Status
Headquartered in Birmingham, Alabama, Case Status is a client relationship management and marketing platform for law firms. Its technology resolves the pain points lawyers face daily by managing the client relationship through technology, including the delivery of case updates, automated touches, scheduled messages, and more. Case Status enables lawyers to save time and grow their business, while improving the overall client experience. To learn more, visit www.casestatus.com or follow Case Status on LinkedIn or Twitter @CaseStatus.
About Keith Lee
Keith Lee is recognized as one of the most influential lawyers on Twitter. Lee is the author of the ABA bestseller The Marble and The Sculptor: From Law School to Law Practice. He has been named to the American Bar Association’s Web 100 multiple times, and was selected as an ABA ‘Legal Rebel’ in 2019. Lee founded the popular, and still running, legal blog Associate’s Mind in 2010, and wrote for Above The Law for a number of years. In 2018, he founded LawyerSmack, one of the most active online lawyer communities, with nearly 3 million messages exchanged to date. Follow Keith on Twitter @associatesmind.
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