{"id":30535,"date":"2020-06-23T16:35:00","date_gmt":"2020-06-23T16:35:00","guid":{"rendered":"https:\/\/icrowdnewswire.com\/?p=2611915"},"modified":"2020-06-23T16:35:00","modified_gmt":"2020-06-23T16:35:00","slug":"new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2","status":"publish","type":"post","link":"https:\/\/ipsnews.net\/business\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2\/","title":{"rendered":"New SpongeBob SquarePants movie ditches theatrical release for streaming premiere"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" width=\"233\" height=\"24\" src=\"https:\/\/icrowdnewswire.com\/wp-content\/uploads\/2020\/06\/4001-logo-966.png\" class=\"webfeedsFeaturedVisual wp-post-image\" alt=\"\" style=\"display: block; margin-bottom: 5px; clear:both;max-width: 100%;\" link_thumbnail=\"\" \/><\/p>\n<p class=\"c-entry-summary p-dek\">Another in a long line of pivots to digital<\/p>\n<p class=\"c-entry-summary p-dek\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.vox-cdn.com\/thumbor\/PCRHtiOfxTg0Ra49rS0paOEow38=\/0x0:640x346\/1200x800\/filters:focal(252x151:354x253)\/cdn.vox-cdn.com\/uploads\/chorus_image\/image\/66967842\/spongebob.0.jpg\" width=\"675\" height=\"450\" \/><\/p>\n<p id=\"oSxbjn\">Following in the footsteps of&nbsp;<a href=\"https:\/\/www.theverge.com\/2020\/3\/18\/21184030\/universal-trolls-world-tour-hunt-coronavirus-birds-of-prey-warner-bros-disney-paramount-vod-digital\"><em>Trolls World Tour<\/em><\/a><em>&nbsp;<\/em>and&nbsp;<a href=\"https:\/\/www.theverge.com\/2020\/4\/22\/21230806\/scoob-theatrical-release-home-rental-buy-scooby-doo-warner-bros-coronavirus\"><em>Scoob!<\/em><\/a>,&nbsp;<em>The SpongeBob<\/em>&nbsp;<em>Movie: Sponge on the Run&nbsp;<\/em>will skip its theatrical release and head straight to video-on-demand marketplaces before landing on CBS All Access.<\/p>\n<p id=\"CCOx62\"><em>The SpongeBob<\/em>&nbsp;<em>Movie: Sponge on the Run&nbsp;<\/em>was originally slated to hit theaters on August 7th, but is now delayed to 2021. The movie will premiere first on premium video-on-demand services (like Amazon, iTunes, and other marketplaces) for an undisclosed amount of time before it moves to CBS All Access.<\/p>\n<p id=\"QtlFmH\">By the time it does move to CBS All Access, all prior seasons of&nbsp;<em>SpongeBob SquarePants&nbsp;<\/em>will also be available to stream, the company confirmed today. Earlier seasons of&nbsp;<em>SpongeBob SquarePants&nbsp;<\/em>are available for non-cable customers to watch via NickHits on Amazon &mdash; a separate Nickelodeon channel of sorts that offers access to a number of Nickelodeon&nbsp;<a href=\"https:\/\/www.amazon.com\/SpongeBob-SquarePants-Season-1\/dp\/B000HJ4WLC?ots=1&amp;tag=theverge02-20\" target=\"_blank\" rel=\"sponsored nofollow noopener noreferrer\">shows for $7.99 a month<\/a>.<\/p>\n<p id=\"rARWrn\">&ldquo;We&rsquo;re happy to give kids and families a much-deserved lift in any way we can, and the PVOD release of the new SpongeBob theatrical and putting all seasons of the TV series on CBS All Access are two of the best ways I can think of to get immersed in the optimism and joy that this terrific character represents,&rdquo; said Ramsey Naito, executive vice president of Nickelodeon&rsquo;s animation production and development division.<\/p>\n<div class=\"c-float-right\">\n<aside id=\"DWNSqC\"><q>THE TIMING OF IT SHEDS SOME LIGHT ON HOW THE STUDIO SEES THE MARKETPLACE MOVING OVER THE NEXT SEVERAL WEEKS AND MONTH<\/q><\/aside>\n<\/div>\n<p id=\"U0zUS0\">ViacomCBS isn&rsquo;t the first studio to move one of its films to a digital release, but the timing of it sheds some light on how the studio sees the marketplace moving over the next several weeks and months. Questions about whether audiences will head out to theaters to watch a movie while the pandemic rages, and directives from organizations like the CDC that suggest avoiding being in close proximity of other people, still linger. Warner Bros. delayed Christopher Nolan&rsquo;s highly anticipated time-bending blockbuster,&nbsp;<em>Tenet<\/em>,<em>&nbsp;<\/em><a href=\"https:\/\/www.theverge.com\/2020\/6\/12\/21250529\/tenet-movie-delay-release-date-christopher-nolan-robert-pattinson-disney-universal-warner-bros?utm_campaign=theverge&amp;utm_content=chorus&amp;utm_medium=social&amp;utm_source=twitter\">by two weeks<\/a>&nbsp;from July 17th to July 31st, and analysts are questioning whether Disney will delay&nbsp;<em>Mulan&nbsp;<\/em>again from its current July 24th spot.<\/p>\n<div class=\"m-ad m-ad__dynamic_ad_unit m-ad__desktop_article_body dfp_ad-wrapper--is-filled\" data-concert-ads-name=\"desktop_article_body\">\n<div id=\"div-gpt-ad-desktop_article_body\" class=\"dynamic-js-slot dfp_ad--rendered dfp_ad--is-filled .dfp_ad--held-area\" data-google-query-id=\"CJf708P6luoCFZGgGwod1eAOdQ\">\n<div id=\"google_ads_iframe_\/172968584\/verge_5__container__\">&nbsp;<\/div>\n<\/div>\n<\/div>\n<p id=\"Hjo0Ev\">Movies geared toward children have seen some success going the digital route. NBCUniversal&nbsp;<a href=\"https:\/\/www.theverge.com\/2020\/4\/29\/21239703\/trolls-world-tour-amc-digital-streaming-theaters-nbcuniversal-disney-warnerbros\">spouted big numbers for&nbsp;<em>Trolls World Tour<\/em><\/a>, and&nbsp;<em>Scoob!&nbsp;<\/em><a href=\"https:\/\/www.indiewire.com\/2020\/05\/vod-numbers-scoob-capone-drive-ins-moviegoers-1202231986\/\">saw some action<\/a>.&nbsp;<em>SpongeBob&nbsp;<\/em>has more in common with those two films than&nbsp;<em>Tenet<\/em>,<em>&nbsp;Mulan<\/em>,<em>&nbsp;<\/em>or&nbsp;<em>Wonder Woman 1984<\/em>, which was also recently delayed for a second time by Warner Bros.<\/p>\n<p id=\"O7DQ3S\">Although it&rsquo;s unlikely that&nbsp;<em>The SpongeBob<\/em>&nbsp;<em>Movie: Sponge on the Run&nbsp;<\/em>will make as much going strictly digital as it might have in theaters, it&rsquo;s a movie that ViacomCBS can pivot as a direct-to-consumer release. It&rsquo;s not&nbsp;<em>Tenet<\/em>,<em>&nbsp;Mulan<\/em>,<em>&nbsp;Black Widow<\/em>,<em>&nbsp;Wonder Woman 1984<\/em>,<em>&nbsp;<\/em>or&nbsp;<em>James Bond<\/em>,<em>&nbsp;<\/em>where theatrical release is a big component. Plus, bringing it to CBS All Access at the same time that ViacomCBS continues its expansion and rebranding of its streaming service makes sense for the company.<\/p>\n<div class=\"c-float-right\">\n<aside id=\"YXgWrB\"><q>AMC THEATERS WARNED INVESTORS ABOUT ITS SHAKY FUTURE FOLLOWING FINANCIAL FALLOUT FROM THE PANDEMIC<\/q><\/aside>\n<\/div>\n<p id=\"cqwlT5\">Arguably, the group most frustrated by the decision is the National Association of Theater Owners (NATO). The organization has come out swinging over the last few months as major studios including Disney, NBCUniversal, Warner Bros., and now ViacomCBS remove their movies from theaters and go straight to consumers. Universal&rsquo;s decision to make&nbsp;<em>Trolls World Tour&nbsp;<\/em>a digital exclusive led to a&nbsp;<a href=\"https:\/\/www.theverge.com\/2020\/4\/28\/21240637\/amc-theaters-universal-trolls-world-tour-disney-warnermedia-digital-streaming\">lengthy statement from AMC Theaters<\/a>&nbsp;chair-CEO Adam Aron.<\/p>\n<p id=\"jjEQYg\">&ldquo;It is disappointing to us, but Jeff&rsquo;s comments as to Universal&rsquo;s unilateral actions and intentions have left us with no choice,&rdquo; Aron wrote, referring to comments made by NBCUniversal CEO Jeff Shell in a&nbsp;<em>Wall Street Journal&nbsp;<\/em>interview. &ldquo;Therefore, effectively immediately AMC will no longer play any Universal movies in any of our theatres in the United States, Europe or the Middle East.&rdquo;<\/p>\n<p id=\"1DQ9IZ\">Earlier this month, AMC Theaters warned investors&nbsp;<a href=\"https:\/\/www.theverge.com\/2020\/6\/3\/21279098\/amc-theaters-pandemic-revenue-sec-filing-coronavirus-movie-release-delays\">about its shaky future<\/a>&nbsp;following financial fallout from the pandemic. The company noted in publicly released documents that &ldquo;substantial doubt exists about our ability to continue as a going concern for a reasonable period of time.&rdquo; Studios have pushed back against AMC Theaters and others, reiterating their commitment to the theatrical release.<\/p>\n<p id=\"fXZpFk\">As it stands right now, it seems unlikely that major blockbusters from the biggest studios will move to video-on-demand releases or streaming exclusives. That said, Disney, NBCUniversal, WarnerMedia, and ViacomCBS all have their own streaming services, so it&rsquo;s likely some titles will continue to pivot going forward as studios remain uneasy about theater attendance.<\/p>\n<p class=\"tags\">\n<div><strong>See Campaign: <\/strong><a href=\"https:\/\/www.theverge.com\/2020\/4\/22\/21230806\/scoob-theatrical-release-home-rental-buy-scooby-doo-warner-bros-coronavirus\" target=\"_blank\">https:\/\/www.theverge.com\/2020\/4\/22\/21230806\/scoob-theatrical-release-home-rental-buy-scooby-doo-warner-bros-coronavirus<\/a><br \/><b>Contact Information:<\/b><br \/> Julia Alexander <\/p>\n<p><b>Tags:<\/b><br \/><a href=\"\"><\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/news-category\/wire\/\" rel=\"category tag\">Wire<\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/global-regions\/united-states\/\" rel=\"category tag\">United States<\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/language\/english\/\" rel=\"category tag\">English<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"\" alt=\"image\" width=\"400\" height=\"300\" class=\"cwdfimg\" \/><\/div>\n<div>\n<h3>Contact Information:<\/h3>\n<p> Julia Alexander <\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" width=\"233\" height=\"24\" src=\"https:\/\/icrowdnewswire.com\/wp-content\/uploads\/2020\/06\/4001-logo-966.png\" alt=\"\">Another in a long line of pivots to digital Following in the footsteps of&nbsp;Trolls World Tour&nbsp;and&nbsp;Scoob!,&nbsp;The SpongeBob&nbsp;Movie: Sponge on the Run&nbsp;will skip its theatrical release and head straight to video-on-demand marketplaces before landing on CBS All Access. The SpongeBob&nbsp;Movie: Sponge on the Run&nbsp;was originally slated to hit theaters on August 7th, but is now delayed &hellip; <a href=\"https:\/\/icrowdnewswire.com\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere\/\">Continue reading <span>New SpongeBob SquarePants movie ditches theatrical release for streaming premiere<\/span><\/a> <a href=\"https:\/\/ipsnews.net\/business\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2\/\" class=\"more-link\">Continue Reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":47,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,22,54],"tags":[],"class_list":["post-30535","post","type-post","status-publish","format-standard","hentry","category-english","category-united-states","category-wire"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New SpongeBob SquarePants movie ditches theatrical release for streaming premiere - Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipsnews.net\/business\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New SpongeBob SquarePants movie ditches theatrical release for streaming premiere - Business\" \/>\n<meta property=\"og:description\" content=\"Another in a long line of pivots to digital Following in the footsteps of&nbsp;Trolls World Tour&nbsp;and&nbsp;Scoob!,&nbsp;The SpongeBob&nbsp;Movie: Sponge on the Run&nbsp;will skip its theatrical release and head straight to video-on-demand marketplaces before landing on CBS All Access. The SpongeBob&nbsp;Movie: Sponge on the Run&nbsp;was originally slated to hit theaters on August 7th, but is now delayed &hellip; Continue reading New SpongeBob SquarePants movie ditches theatrical release for streaming premiere Continue Reading &rarr;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipsnews.net\/business\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Business\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-23T16:35:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/icrowdnewswire.com\/wp-content\/uploads\/2020\/06\/4001-logo-966.png\" \/>\n<meta name=\"author\" content=\"Bilal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bilal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ipsnews.net\/business\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2\/\",\"url\":\"https:\/\/ipsnews.net\/business\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2\/\",\"name\":\"New SpongeBob SquarePants movie ditches theatrical release for streaming premiere - 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The SpongeBob&nbsp;Movie: Sponge on the Run&nbsp;was originally slated to hit theaters on August 7th, but is now delayed &hellip; Continue reading New SpongeBob SquarePants movie ditches theatrical release for streaming premiere Continue Reading &rarr;","og_url":"https:\/\/ipsnews.net\/business\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2\/","og_site_name":"Business","article_published_time":"2020-06-23T16:35:00+00:00","og_image":[{"url":"https:\/\/icrowdnewswire.com\/wp-content\/uploads\/2020\/06\/4001-logo-966.png","type":"","width":"","height":""}],"author":"Bilal","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Bilal","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/ipsnews.net\/business\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2\/","url":"https:\/\/ipsnews.net\/business\/2020\/06\/23\/new-spongebob-squarepants-movie-ditches-theatrical-release-for-streaming-premiere-2\/","name":"New SpongeBob SquarePants movie ditches theatrical release for streaming premiere - 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