{"id":224753,"date":"2025-03-20T08:37:36","date_gmt":"2025-03-20T08:37:36","guid":{"rendered":"https:\/\/evertise.net\/?p=114539"},"modified":"2025-03-20T08:37:36","modified_gmt":"2025-03-20T08:37:36","slug":"american-fire-products-celebrates-20-years-with-a-bold-new-rebrand","status":"publish","type":"post","link":"https:\/\/ipsnews.net\/business\/2025\/03\/20\/american-fire-products-celebrates-20-years-with-a-bold-new-rebrand\/","title":{"rendered":"American Fire Products Celebrates 20 Years with a Bold New Rebrand"},"content":{"rendered":"

<\/span><\/p>\n

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A New Name Reflecting a Legacy of Innovation and a Commitment to the Future<\/b><\/p>\n

LAKE ELSINORE, CA<\/b>\u2014To celebrate <\/span>20 years of innovation, growth, and industry leadership<\/b>, American Fire Glass proudly announces its rebranding to <\/span>American Fire Products<\/b>. This milestone honors two decades of success and signals the company\u2019s evolution from a fire glass pioneer into a <\/span>comprehensive manufacturer\/distributor of fire pit burners, electronic ignition systems, and fire pit accessories.\u00a0<\/b><\/p>\n

\u201cFire glass was where we started, but today, we are so much more than that,\u201d<\/span><\/i> said <\/span>Matt Doll, Founder and CEO of American Fire Products<\/b>. <\/span>\u201cOur new name better represents the full range of high-quality fire products we offer. We provide everything from the gas line up to create the ultimate fire pit.\u201d<\/span><\/i><\/p>\n

A True American Success Story<\/b><\/p>\n

American Fire Products\u2019<\/b> journey embodies the <\/span>American Dream. Overcoming numerous challenges and personal hardships<\/b>, Matt Doll launched the company in <\/span>2005 at the age of twenty-five<\/b> with no formal business experience. What began as a garage-based operation with his wife, Kelly, quickly gained momentum. Over the past two decades, American Fire Products has continued to thrive, establishing itself as a leader in the industry.<\/span><\/p>\n

A New Name, A Renewed Commitment<\/b><\/p>\n

The core of American Fire Products mission is to manufacture and distribute <\/span>innovative, high-quality fire products<\/b> that enhance outdoor spaces. With the rebrand, American Fire Products has launched a <\/span>new website and an enhanced dealer experience<\/b>, making it easier than ever for customers to find the products they need to build and enjoy their fire features.\u00a0<\/span><\/p>\n

\u201cWe\u2019ve grown far beyond just fire glass, and our new name reflects that expansion,\u201d<\/span><\/i> Doll added. <\/span>\u201cOur customers can expect the same great service, quality, and a much stronger commitment to innovation over the next 20 years.\u201d<\/span><\/i><\/p>\n

Family at the Heart of the Business<\/b><\/p>\n

American Fire Products is more than just a business\u2014it\u2019s a family legacy.<\/b> Over the years, Doll\u2019s children, father, and friends have joined the company alongside a dedicated team, many of whom have been with the business for over a decade. Their shared commitment to<\/span> teamwork, a competitive spirit, and pride in what they are building has laid the foundation of the brand.<\/b><\/p>\n

Explore the New American Fire Products<\/b><\/p>\n

To learn more about the rebrand and explore the <\/span>full range of fire pit solutions<\/b>, visit <\/span>AmericanFireProducts.com<\/b> or <\/span>AmericanFireProducts.com\/About<\/b><\/p>\n

About American Fire Products<\/b><\/p>\n

American Fire Products (formerly American Fire Glass)<\/b> is a <\/span>premier manufacturer and supplier<\/b> of premium quality fire products. Focusing on innovation, quality, and customer satisfaction, the company provides everything from the gas line up to create the ultimate fire pit.\u00a0<\/span><\/p>\n

Contact Details:<\/b><\/p>\n

Business: American Fire Products<\/span>
\n<\/span>Contact Name: Matt Doll<\/span>
\n<\/span>Contact Email: <\/span>matt@americanfireproducts.com<\/span>
\n<\/span><\/a>Phone: 888-264-1017 x806<\/span>
\n<\/span>Website: <\/span>https:\/\/americanfireproducts.com\/<\/span><\/a>
\n<\/span>Country: United States<\/span>
\n<\/span>Address: 570 Third St., Lake Elsinore, CA 92530<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

<\/span>A New Name Reflecting a Legacy of Innovation and a Commitment to the Future LAKE ELSINORE, CA\u2014To celebrate 20 years of innovation, growth, and industry Continue Reading →<\/span><\/a><\/p>\n","protected":false},"author":271,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57,20,387],"tags":[],"class_list":["post-224753","post","type-post","status-publish","format-standard","hentry","category-ips","category-press-release","category-si"],"yoast_head":"\nAmerican Fire Products Celebrates 20 Years with a Bold New Rebrand - Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipsnews.net\/business\/2025\/03\/20\/american-fire-products-celebrates-20-years-with-a-bold-new-rebrand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"American Fire Products Celebrates 20 Years with a Bold New Rebrand - 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