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Amazon<\/a> could be planning an artificial intelligence-driven virtual shopping service, according to documents from a presentation planned for the IEEE Conference on Computer Vision and Pattern Recognition (CVPR), VentureBeat reports<\/a>.<\/p>\n The service would be multi-layered and work through several different algorithms. Users will be able to use the first algorithm to hone search queries by describing variations on a product image, and another algorithm will suggest items that match with things a customer has already picked out.<\/p>\n The third algorithm will synthesize an image of a model wearing clothes from the user’s search, which will show the way the clothes work as an outfit.<\/p>\n At Lab126<\/a>, Amazon’s hardware facility — which has put out products like Fire TV, Kindle Fire and Echo — researchers have also put together a virtual try-on system, called Outfit-VITON. That will attempt to show what an outfit might look like on an image of a person. The system will utilize a generative adversarial network (GAN), which allows for the distinguishing of a generated item from a real image, Amazon says.<\/p>\n Outfit-VITON will work by using a shape-generation model that uses a template for the final image — and however many reference images a user wants to provide. The program then does its best estimation of the user’s body type and color, to provide as close a guess as possible as to how an outfit would look on them in real life.<\/p>\n The researchers say online clothes shopping would be a convenient new way to go about it, but did note the inherent flaw of the model, saying the overall effect would be limiting.<\/p>\n “[O]nline shopping does not enable physical try-on, thereby limiting customer understanding of how a garment will actually look on them,” the researchers wrote. “This critical limitation encouraged the development of virtual fitting rooms, where images of a customer wearing selected garments are generated synthetically to help compare and choose the most desired look.”<\/p>\n The coronavirus pandemic, with its disruption of normal in-person shopping, has innovators looking for new ways of continuing to do the things Americans always have in the past, such as new ways of watching movies<\/a>.<\/p>\n And Amazon’s ideas are in-line with others being tried as of late like augmented reality shopping trips<\/a>.<\/p>\n Tags:<\/b> Pymnts<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"See Campaign: <\/strong>https:\/\/venturebeat.com\/2020\/06\/05\/amazons-new-ai-technique-lets-users-virtually-try-on-outfits\/<\/a>
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Amazon could be planning an artificial intelligence-driven virtual shopping service, according to documents from a presentation planned for the IEEE Conference on Computer Vision and Pattern Recognition (CVPR), VentureBeat reports. The service would be multi-layered and work through several different algorithms. Users will be able to use the first algorithm to hone search queries by describing variations … Continue reading Amazon Shopping AI Lets Consumers Try On Digital Outfits, Makes Fashion Suggestions<\/span><\/a> Continue Reading