{"id":16707,"date":"2020-05-28T17:49:00","date_gmt":"2020-05-28T17:49:00","guid":{"rendered":"https:\/\/icrowdnewswire.com\/?p=2573667"},"modified":"2020-05-28T17:49:00","modified_gmt":"2020-05-28T17:49:00","slug":"apple-buys-an-ai-startup-to-improve-siris-data-2","status":"publish","type":"post","link":"https:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/","title":{"rendered":"Apple buys an AI startup to improve Siri\u2019s data"},"content":{"rendered":"<div class=\"o-title_mark@tp+ bc-gray-1 col-10-of-12@tl+\">\n<div class=\"t-d7@m- t-d4@tp t-d3-b@tl t-d2@d mt-15 mt-25@tp c-gray-3 c-gray-6@m-\">Inductiv could ensure Siri has &#8216;clean&#8217; info from your requests.<\/div>\n<\/div>\n<section id=\"engadget-article-meta-bar\" class=\"o-meta_bar@tl+          mt-35 mt-20@m-\" data-ylk=\"sec:articlemetabar;itc:0;\">\n<div class=\"grid@tl+\">\n<div class=\"grid@tl+__cell col-12-of-12@tp col-5-of-12@tl+ vm\">\n<div id=\"engadget-post-contents\" class=\"o-article_block pb-15 pb-5@m- o-subtle_divider\" data-ylk=\"sec:postcontents;slk:Apple%20buys%20an%20AI%20startup%20to%20improve%20Siri%27s%20data;elm:link;itc:0;\">\n<div class=\"grid@tl+\">\n<div class=\"grid@tl+__cell col-8-of-12@tl+\">\n<div class=\"article-text c-gray-1\">\n<p>Apple is continuing its string of&nbsp;<a href=\"https:\/\/www.engadget.com\/2020-01-15-apple-acquires-ai-startup-xnorai.html\" data-rapid_p=\"1\" data-v9y=\"1\">AI startup acquisitions<\/a>, this time to improve Siri&rsquo;s performance. The company has&nbsp;<a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2020-05-27\/apple-buys-machine-learning-startup-to-improve-data-used-in-siri?sref=iKB6XOvf\" target=\"_blank\" rel=\"noopener noreferrer\">confirmed<\/a>&nbsp;to&nbsp;<em>Bloomberg<\/em>&nbsp;that it recently acquired Inductiv, a Waterloo, Ontario, Canada-based company that uses AI to correct data &mdash; which, in turn, improves machine learning. The company didn&rsquo;t elaborate on its plans and relied on its standard response that it &ldquo;buys smaller technology companies from time to time,&rdquo; but Siri appears to be the focus.<\/p>\n<p>The iPhone maker appears to be focused on improving its voice assistant&rsquo;s understanding as of late, most recently&nbsp;<a href=\"https:\/\/www.engadget.com\/2020-04-03-apple-siri-voysis.html\" data-rapid_p=\"3\" data-v9y=\"1\">acquiring Voysis<\/a>&nbsp;to boost natural language comprehension. Cleaner data would go a long way toward that goal by reducing the chances that garbage information confuses Siri.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"o-article_block pb-15 pb-5@m- mt-n35 mt-n25@m mt-n15@s\">\n<div class=\"grid@tl+\">\n<div class=\"full-width@tp- grid@tl+__cell col-8-of-12@tl+\">\n<div class=\"article-text c-gray-1 no-review\">\n<p>Apple has been determined to upgrade Siri in recent times, and made waves when it<a href=\"https:\/\/www.engadget.com\/2018-04-03-apple-hires-former-google-ai-leader.html\">&nbsp;hired Google&rsquo;s former AI leader<\/a>&nbsp;John Giannandrea with that upgrade in mind. With that said, it may be a while before Giannandrea and acquired startups like Inductiv reveal what they intend to do. Apple has been gradually rolling more AI into its products through features like&nbsp;<a href=\"https:\/\/www.engadget.com\/2019-10-01-apple-deep-fusion-iphone-11-pro-beta.html\">Deep Fusion<\/a>, but Siri still has a ways to go before it fully competes with the likes of Amazon&rsquo;s Alexa or Google Assistant.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<p class=\"tags\">\n<div><strong>See Campaign: <\/strong><a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2020-05-27\/apple-buys-machine-learning-startup-to-improve-data-used-in-siri?sref=iKB6XOvf\" target=\"_blank\">https:\/\/www.bloomberg.com\/news\/articles\/2020-05-27\/apple-buys-machine-learning-startup-to-improve-data-used-in-siri?sref=iKB6XOvf<\/a><br \/><b>Contact Information:<\/b><br \/>Jon Fingas<\/p>\n<p><b>Tags:<\/b><br \/><a href=\"\"><\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/news-category\/wire\/\" rel=\"category tag\">Wire<\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/global-regions\/united-states\/\" rel=\"category tag\">United States<\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/language\/english\/\" rel=\"category tag\">English<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"\" alt=\"image\" width=\"400\" height=\"300\" class=\"cwdfimg\" \/><\/div>\n<div>\n<h3>Contact Information:<\/h3>\n<p>Jon Fingas<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Inductiv could ensure Siri has &lsquo;clean&rsquo; info from your requests. Apple is continuing its string of&nbsp;AI startup acquisitions, this time to improve Siri&rsquo;s performance. The company has&nbsp;confirmed&nbsp;to&nbsp;Bloomberg&nbsp;that it recently acquired Inductiv, a Waterloo, Ontario, Canada-based company that uses AI to correct data &mdash; which, in turn, improves machine learning. The company didn&rsquo;t elaborate on its &hellip; <a href=\"https:\/\/icrowdnewswire.com\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/\">Continue reading <span>Apple buys an AI startup to improve Siri&rsquo;s data<\/span><\/a> <a href=\"https:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/\" class=\"more-link\">Continue Reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":107,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,22,54],"tags":[],"class_list":["post-16707","post","type-post","status-publish","format-standard","hentry","category-english","category-united-states","category-wire"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Apple buys an AI startup to improve Siri\u2019s data - Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apple buys an AI startup to improve Siri\u2019s data - Business\" \/>\n<meta property=\"og:description\" content=\"Inductiv could ensure Siri has &lsquo;clean&rsquo; info from your requests. Apple is continuing its string of&nbsp;AI startup acquisitions, this time to improve Siri&rsquo;s performance. The company has&nbsp;confirmed&nbsp;to&nbsp;Bloomberg&nbsp;that it recently acquired Inductiv, a Waterloo, Ontario, Canada-based company that uses AI to correct data &mdash; which, in turn, improves machine learning. The company didn&rsquo;t elaborate on its &hellip; Continue reading Apple buys an AI startup to improve Siri&rsquo;s data Continue Reading &rarr;\" \/>\n<meta property=\"og:url\" content=\"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Business\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-28T17:49:00+00:00\" \/>\n<meta name=\"author\" content=\"Sarim Pixako\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sarim Pixako\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/\",\"url\":\"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/\",\"name\":\"Apple buys an AI startup to improve Siri\u2019s data - Business\",\"isPartOf\":{\"@id\":\"https:\/\/ipsnews.net\/business\/#website\"},\"datePublished\":\"2020-05-28T17:49:00+00:00\",\"author\":{\"@id\":\"https:\/\/ipsnews.net\/business\/#\/schema\/person\/c2a30f1f67fb81890ad62e1daf092377\"},\"breadcrumb\":{\"@id\":\"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ipsnews.net\/business\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Apple buys an AI startup to improve Siri\u2019s data\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ipsnews.net\/business\/#website\",\"url\":\"https:\/\/ipsnews.net\/business\/\",\"name\":\"Business\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ipsnews.net\/business\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/ipsnews.net\/business\/#\/schema\/person\/c2a30f1f67fb81890ad62e1daf092377\",\"name\":\"Sarim Pixako\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/ipsnews.net\/business\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7f9acce50c9b44bcec82e92168491959d754000e22e22a437856e37c38599249?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7f9acce50c9b44bcec82e92168491959d754000e22e22a437856e37c38599249?s=96&d=mm&r=g\",\"caption\":\"Sarim Pixako\"},\"sameAs\":[\"https:\/\/icrowdnewswire.com\/fc\"],\"url\":\"https:\/\/ipsnews.net\/business\/author\/sarim-pixako\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Apple buys an AI startup to improve Siri\u2019s data - Business","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/","og_locale":"en_US","og_type":"article","og_title":"Apple buys an AI startup to improve Siri\u2019s data - Business","og_description":"Inductiv could ensure Siri has &lsquo;clean&rsquo; info from your requests. Apple is continuing its string of&nbsp;AI startup acquisitions, this time to improve Siri&rsquo;s performance. The company has&nbsp;confirmed&nbsp;to&nbsp;Bloomberg&nbsp;that it recently acquired Inductiv, a Waterloo, Ontario, Canada-based company that uses AI to correct data &mdash; which, in turn, improves machine learning. The company didn&rsquo;t elaborate on its &hellip; Continue reading Apple buys an AI startup to improve Siri&rsquo;s data Continue Reading &rarr;","og_url":"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/","og_site_name":"Business","article_published_time":"2020-05-28T17:49:00+00:00","author":"Sarim Pixako","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sarim Pixako","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/","url":"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/","name":"Apple buys an AI startup to improve Siri\u2019s data - Business","isPartOf":{"@id":"https:\/\/ipsnews.net\/business\/#website"},"datePublished":"2020-05-28T17:49:00+00:00","author":{"@id":"https:\/\/ipsnews.net\/business\/#\/schema\/person\/c2a30f1f67fb81890ad62e1daf092377"},"breadcrumb":{"@id":"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/"]}]},{"@type":"BreadcrumbList","@id":"http:\/\/ipsnews.net\/business\/2020\/05\/28\/apple-buys-an-ai-startup-to-improve-siris-data-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ipsnews.net\/business\/"},{"@type":"ListItem","position":2,"name":"Apple buys an AI startup to improve Siri\u2019s data"}]},{"@type":"WebSite","@id":"https:\/\/ipsnews.net\/business\/#website","url":"https:\/\/ipsnews.net\/business\/","name":"Business","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipsnews.net\/business\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/ipsnews.net\/business\/#\/schema\/person\/c2a30f1f67fb81890ad62e1daf092377","name":"Sarim Pixako","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ipsnews.net\/business\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7f9acce50c9b44bcec82e92168491959d754000e22e22a437856e37c38599249?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7f9acce50c9b44bcec82e92168491959d754000e22e22a437856e37c38599249?s=96&d=mm&r=g","caption":"Sarim Pixako"},"sameAs":["https:\/\/icrowdnewswire.com\/fc"],"url":"https:\/\/ipsnews.net\/business\/author\/sarim-pixako\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/posts\/16707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/users\/107"}],"replies":[{"embeddable":true,"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/comments?post=16707"}],"version-history":[{"count":1,"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/posts\/16707\/revisions"}],"predecessor-version":[{"id":16708,"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/posts\/16707\/revisions\/16708"}],"wp:attachment":[{"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/media?parent=16707"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/categories?post=16707"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipsnews.net\/business\/wp-json\/wp\/v2\/tags?post=16707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}