{"id":13797,"date":"2020-05-20T18:50:00","date_gmt":"2020-05-20T18:50:00","guid":{"rendered":"https:\/\/icrowdnewswire.com\/?p=2561513"},"modified":"2020-05-20T18:50:00","modified_gmt":"2020-05-20T18:50:00","slug":"microsoft-acquires-robotic-process-automation-platform-softomotive","status":"publish","type":"post","link":"https:\/\/ipsnews.net\/business\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/","title":{"rendered":"Microsoft acquires robotic process automation platform Softomotive"},"content":{"rendered":"<p><img decoding=\"async\" class=\"article__featured-image article__featured-image--block breakout\" src=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-19-083610.jpg?w=730&amp;crop=1\" sizes=\"(max-width: 730px) 100vw, (max-width: 1600px) 75vw, 1390px\" srcset=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-19-083610.jpg?w=400&amp;crop=1 400w, https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-19-083610.jpg?w=730&amp;crop=1 730w, https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-19-083610.jpg?w=990&amp;crop=1 990w, https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-19-083610.jpg?w=1390&amp;crop=1 1390w\" alt=\"Annotation 2020-05-19 083610\" \/><\/p>\n<div class=\"article-content\">\n<p id=\"speakable-summary\">During his Build keynote,&nbsp;<a class=\"crunchbase-link\" href=\"https:\/\/crunchbase.com\/organization\/microsoft\" target=\"_blank\" rel=\"noopener noreferrer\" data-type=\"organization\" data-entity=\"microsoft\">Microsoft&nbsp;<\/a>&nbsp;CEO&nbsp;<a class=\"crunchbase-link\" href=\"https:\/\/crunchbase.com\/person\/satya-nadella\" target=\"_blank\" rel=\"noopener noreferrer\" data-type=\"person\" data-entity=\"satya-nadella\">Satya Nadella&nbsp;<\/a>&nbsp;today confirmed that the company has&nbsp;<a href=\"https:\/\/flow.microsoft.com\/en-us\/blog\/microsoft-acquires-softomotive-to-expand-low-code-robotic-process-automation-capabilities-in-microsoft-power-automate\/\">acquired<\/a>&nbsp;<a href=\"https:\/\/www.softomotive.com\/\">Softomotive<\/a>, a software robotic automation platform. Bloomberg first&nbsp;<a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2020-05-01\/microsoft-is-said-to-be-in-talks-to-buy-startup-softomotive\">reported<\/a>&nbsp;that this acquisition was in the works earlier this month, but the two companies didn&rsquo;t comment on the report at the time.<\/p>\n<p>Today, Nadella noted that&nbsp;<a class=\"crunchbase-link\" href=\"https:\/\/crunchbase.com\/organization\/softomotive\" target=\"_blank\" rel=\"noopener noreferrer\" data-type=\"organization\" data-entity=\"softomotive\">Softomotive&nbsp;<\/a>&nbsp;would become part of Microsoft&rsquo;s Power Automate platform. &ldquo;We&rsquo;re bringing RPA &mdash; or robotic process automation to legacy apps and services with our acquisition of Softomotive,&rdquo; Nadella said.<\/p>\n<p>Softomotive currently has about 9,000 customers around the world.&nbsp;Softomotive&rsquo;s WinAutomation platform will be freely available to Power Automate users with what Microsoft calls an RPA attended license in Power Automate.<\/p>\n<p>In Power Automate, Microsoft will use Softomotive&rsquo;s tools to enable a number of new capabilities, including Softomotives low-code desktop automation solution WinAutomation. Until now, Power Automate did not feature any desktop automation tools.<\/p>\n<p><a href=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Radcliffe-image-1024x602-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"breakout aligncenter size-full wp-image-1990852\" src=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Radcliffe-image-1024x602-1.png\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" srcset=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Radcliffe-image-1024x602-1.png 1024w, https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Radcliffe-image-1024x602-1.png?resize=150,88 150w, https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Radcliffe-image-1024x602-1.png?resize=300,176 300w, https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Radcliffe-image-1024x602-1.png?resize=768,452 768w, https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Radcliffe-image-1024x602-1.png?resize=680,400 680w, https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Radcliffe-image-1024x602-1.png?resize=50,29 50w\" alt=\"\" width=\"716\" height=\"421\" \/><\/a><\/p>\n<p>It&rsquo;ll also build Softomotive&rsquo;s connectors for applications from SAP, as well as legacy terminal screens and Java, into its desktop automation experience and enable parallel execution and multitasking for UI automation.<\/p>\n<p>Softomotives other flagship application, ProcessRobot for server-based enterprise RPA development, will also find a new home in Power Automate. My guess, though, is that Microsoft mostly bought the company for its desktop automation skills.<\/p>\n<p>&ldquo;One of our most distinguishing characteristics, and an indelible part of our DNA, is an unswerving commitment to usability,&rdquo; writes Softomotive CEO and co-founder Marios Stavropoulos. &ldquo;We have always believed in the notion of citizen developers and, since less than two percent of the world population can write code, we believe the greatest potential for both process improvement and overall innovation comes from business end users. This is why we have invested so diligently in abstracting complexity away from end users and created one of the industry&rsquo;s most intuitive user interfaces &ndash; so that non-technical business end users can not just do more, but also make deeper contributions by becoming professional problem solvers and innovators. We are extremely excited to pursue this vision as part of Microsoft.&rdquo;<\/p>\n<p>The two companies did not disclose the financial details of the transaction.<\/p>\n<\/div>\n<p class=\"tags\">\n<div><strong>See Campaign: <\/strong><a href=\"https:\/\/www.softomotive.com\/\" target=\"_blank\">https:\/\/www.softomotive.com\/<\/a><br \/><b>Contact Information:<\/b><br \/>Frederic Lardinois<\/p>\n<p><b>Tags:<\/b><br \/><a href=\"\"><\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/news-category\/wire\/\" rel=\"category tag\">Wire<\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/global-regions\/united-states\/\" rel=\"category tag\">United States<\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/language\/english\/\" rel=\"category tag\">English<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"\" alt=\"image\" width=\"400\" height=\"300\" class=\"cwdfimg\" \/><\/div>\n<div>\n<h3>Contact Information:<\/h3>\n<p>Frederic Lardinois<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>During his Build keynote,&nbsp;Microsoft&nbsp;&nbsp;CEO&nbsp;Satya Nadella&nbsp;&nbsp;today confirmed that the company has&nbsp;acquired&nbsp;Softomotive, a software robotic automation platform. Bloomberg first&nbsp;reported&nbsp;that this acquisition was in the works earlier this month, but the two companies didn&rsquo;t comment on the report at the time. Today, Nadella noted that&nbsp;Softomotive&nbsp;&nbsp;would become part of Microsoft&rsquo;s Power Automate platform. &ldquo;We&rsquo;re bringing RPA &mdash; or robotic &hellip; <a href=\"https:\/\/icrowdnewswire.com\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/\">Continue reading <span>Microsoft acquires robotic process automation platform Softomotive<\/span><\/a> <a href=\"https:\/\/ipsnews.net\/business\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/\" class=\"more-link\">Continue Reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,22,54],"tags":[],"class_list":["post-13797","post","type-post","status-publish","format-standard","hentry","category-english","category-united-states","category-wire"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Microsoft acquires robotic process automation platform Softomotive - Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/ipsnews.net\/business\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Microsoft acquires robotic process automation platform Softomotive - Business\" \/>\n<meta property=\"og:description\" content=\"During his Build keynote,&nbsp;Microsoft&nbsp;&nbsp;CEO&nbsp;Satya Nadella&nbsp;&nbsp;today confirmed that the company has&nbsp;acquired&nbsp;Softomotive, a software robotic automation platform. 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Today, Nadella noted that&nbsp;Softomotive&nbsp;&nbsp;would become part of Microsoft&rsquo;s Power Automate platform. &ldquo;We&rsquo;re bringing RPA &mdash; or robotic &hellip; Continue reading Microsoft acquires robotic process automation platform Softomotive Continue Reading &rarr;\" \/>\n<meta property=\"og:url\" content=\"http:\/\/ipsnews.net\/business\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/\" \/>\n<meta property=\"og:site_name\" content=\"Business\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-20T18:50:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-19-083610.jpg?w=730&amp;crop=1\" \/>\n<meta name=\"author\" content=\"Aneesa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aneesa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/ipsnews.net\/business\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/\",\"url\":\"http:\/\/ipsnews.net\/business\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/\",\"name\":\"Microsoft acquires robotic process automation platform Softomotive - 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Today, Nadella noted that&nbsp;Softomotive&nbsp;&nbsp;would become part of Microsoft&rsquo;s Power Automate platform. &ldquo;We&rsquo;re bringing RPA &mdash; or robotic &hellip; Continue reading Microsoft acquires robotic process automation platform Softomotive Continue Reading &rarr;","og_url":"http:\/\/ipsnews.net\/business\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/","og_site_name":"Business","article_published_time":"2020-05-20T18:50:00+00:00","og_image":[{"url":"https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-19-083610.jpg?w=730&amp;crop=1","type":"","width":"","height":""}],"author":"Aneesa","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Aneesa","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/ipsnews.net\/business\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/","url":"http:\/\/ipsnews.net\/business\/2020\/05\/20\/microsoft-acquires-robotic-process-automation-platform-softomotive\/","name":"Microsoft acquires robotic process automation platform Softomotive - 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