{"id":134020,"date":"2021-09-16T19:45:00","date_gmt":"2021-09-16T19:45:00","guid":{"rendered":"https:\/\/icrowdnewswire.com\/?p=2914636"},"modified":"2021-09-16T19:45:00","modified_gmt":"2021-09-16T19:45:00","slug":"amir-ben-yohanan-businesses-grow-with-influencer-marketing-strategies","status":"publish","type":"post","link":"https:\/\/ipsnews.net\/business\/2021\/09\/16\/amir-ben-yohanan-businesses-grow-with-influencer-marketing-strategies\/","title":{"rendered":"Amir Ben-Yohanan: Businesses Grow with Influencer Marketing Strategies"},"content":{"rendered":"

Increasing brand reach is a huge benefit of using influencers, says business owner Amir Ben-Yohanan.<\/strong><\/h3>\n

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Digital migration has pushed many brands online, requiring them to seek out vir<\/span>tual audiences. For some brands, the challenge of growing an online following has stunted revenue and growth. Business owner and real estate developer <\/span>Amir Ben-Yohanan<\/span><\/a> recently spoke on how influencers help companies reach a larger audience.<\/span><\/p>\n

\u201cLarger influencers are working with more than 100,000 people in their audience,\u201d he explained. \u201cEven micro-influencers with more niche followings are talking to upwards of 3,000, 10,000 or more. For every influencer campaign you sponsor, you can gain thousands of impressions. Some brands go for straight follower counts, while others look at engagement numbers.\u201d<\/span><\/p>\n

During the pandemic, the trend for \u201cunfiltered\u201d and \u201creal\u201d marketing from brands increased. Ben-Yohanan says this contributed to an even more powerful reach of influencers who already offered a down-to-earth, relatable and authentic marketing strategy. Influencer Marketing Hub reported that for every $1 spent on influencer marketing, brands could see an ROI of $18 on average in 2018.<\/span><\/p>\n

To get the most out of influencer marketing, <\/span>Amir Ben-Yohanan says:<\/span><\/a><\/p>\n