{"id":10507,"date":"2020-05-08T16:00:00","date_gmt":"2020-05-08T16:00:00","guid":{"rendered":"https:\/\/icrowdnewswire.com\/?p=2547080"},"modified":"2020-05-08T16:00:00","modified_gmt":"2020-05-08T16:00:00","slug":"shopifys-new-app-makes-it-easier-for-merchants-to-sell-on-pinterest","status":"publish","type":"post","link":"https:\/\/ipsnews.net\/business\/2020\/05\/08\/shopifys-new-app-makes-it-easier-for-merchants-to-sell-on-pinterest\/","title":{"rendered":"Shopify\u2019s new app makes it easier for merchants to sell on Pinterest"},"content":{"rendered":"<div class=\"o-title_mark@tp+ bc-gray-1 col-10-of-12@tl+\">\n<div class=\"t-d7@m- t-d4@tp t-d3-b@tl t-d2@d mt-15 mt-25@tp c-gray-3 c-gray-6@m-\">Merchants can turn their entire stores into discoverable product pins.<\/div>\n<\/div>\n<section id=\"engadget-article-meta-bar\" class=\"o-meta_bar@tl+          mt-35 mt-20@m-\" data-ylk=\"sec:articlemetabar;itc:0;\">\n<div class=\"grid@tl+\">\n<div class=\"grid@tl+__cell col-12-of-12@tp col-5-of-12@tl+ vm\"><img decoding=\"async\" src=\"https:\/\/o.aolcdn.com\/images\/dims?thumbnail=640%2C&amp;quality=80&amp;image_uri=https%3A%2F%2Fs.yimg.com%2Fos%2Fcreatr-uploaded-images%2F2020-05%2F3044b0d0-910a-11ea-bfff-ea76015c9999&amp;client=amp-blogside-v2&amp;signature=1c1f9fb9191d566c06f4d283b9528104d901bd03\" alt=\"Pinterest \/ Shopify\" \/><\/div>\n<div class=\"grid@tl+__cell col-12-of-12@tp col-5-of-12@tl+ vm\">\n<div id=\"engadget-post-contents\" class=\"o-article_block pb-15 pb-5@m- o-subtle_divider\" data-ylk=\"sec:postcontents;slk:Shopify%27s%20new%20app%20makes%20it%20easier%20for%20merchants%20to%20sell%20on%20Pinterest;elm:link;itc:0;\">\n<div class=\"grid@tl+\">\n<div class=\"grid@tl+__cell col-8-of-12@tl+\">\n<div class=\"article-text c-gray-1\">\n<p>Pinterest is continuing its push to be a major online shopping destination through a new&nbsp;<a href=\"https:\/\/news.shopify.com\/shopify-and-pinterest-launch-new-channel-allowing-merchants-to-target-platforms-350m-monthly-users\" target=\"_blank\" rel=\"noopener noreferrer\">partnership<\/a>&nbsp;with Shopify, which will make it easier for merchants to attract new customers and boost sales. Through a new app, Shopify merchants can now upload catalogs to Pinterest and turn their products into shoppable product pins in just a few clicks.<\/p>\n<p>The Pinterest app on Shopify includes a bunch of helpful features, such as tag installation, automatic inventory updates and an ads-buying interface. The app automatically creates a connection between an individual store and Pinterest, so the merchant doesn&rsquo;t have to edit code or add further resources &mdash; it&rsquo;s all just there and ready to go.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"o-article_block pb-15 pb-5@m- mt-n35 mt-n25@m mt-n15@s\">\n<div class=\"grid@tl+\">\n<div class=\"full-width@tp- grid@tl+__cell col-8-of-12@tl+\">\n<div class=\"article-text c-gray-1 no-review\">\n<p>This means Shopify merchants get access to distribution across Pinterest, as well as reporting and results tracking. Importantly, it&rsquo;s a free service, so&nbsp;<a href=\"https:\/\/www.engadget.com\/shopify-shop-online-shopping-app-141437595.html\">indie sellers<\/a>&nbsp;ad big brands alike can get organic promotion without spending a penny. Of course, there is a paid option too, which lets merchants promote their pins as a paid ad, bringing customers directly into their brands online store. But Pinterest shoppers are generally pretty savvy and could likely find their own way there anyway, which makes this is a genuinely useful feature for everyone &mdash; not just those with spare marketing budget.<\/p>\n<p>This is the latest push for Pinterest to drive shopping on its platform. Just last month it made things easier for pinners to&nbsp;<a href=\"https:\/\/www.engadget.com\/pinterest-easier-buy-shop-what-you-see-pins-150003825.html\">buy what they see<\/a>, while last year saw an explosion of activity from the company, including shopping-orientated&nbsp;<a href=\"https:\/\/www.engadget.com\/2019-09-18-pinterest-latest-lens-update-makes-it-easier-to-buy-items.html\">Lens updates<\/a>, a refreshed take on&nbsp;<a href=\"https:\/\/www.engadget.com\/2019-03-04-pinterest-shopping-tools-storefront.html\">digital storefronts<\/a>&nbsp;and the&nbsp;<a href=\"https:\/\/www.engadget.com\/2019-03-21-pinterest-hires-walmart-exec-jeremy-king.html\">hiring<\/a>&nbsp;of former Walmart CTO Jeremy King as head of engineering. No doubt there are more initiatives in the pipeline.<\/p>\n<p>The&nbsp;<a href=\"https:\/\/apps.shopify.com\/pinterest\" target=\"_blank\" rel=\"noopener noreferrer\">Pinterest app on Shopify<\/a>&nbsp;is available now for merchants in the US and Canada, and will go live in countries where Pinterest ads are available &mdash; including Australia, the UK, France, Germany, Italy and Spain &mdash; in the coming weeks.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<p class=\"tags\">\n<div><strong>See Campaign: <\/strong><a href=\"https:\/\/apps.shopify.com\/pinterest\" target=\"_blank\">https:\/\/apps.shopify.com\/pinterest<\/a><br \/><b>Contact Information:<\/b><br \/>Rachel England<\/p>\n<p><b>Tags:<\/b><br \/><a href=\"\"><\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/news-category\/wire\/\" rel=\"category tag\">Wire<\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/news-category\/artificial-intelligence-newswire\/\" rel=\"category tag\">Artificial Intelligence Newswire<\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/global-regions\/united-states\/\" rel=\"category tag\">United States<\/a>, <a href=\"https:\/\/icrowdnewswire.com\/category\/language\/english\/\" rel=\"category tag\">English<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"\" alt=\"image\" width=\"400\" height=\"300\" class=\"cwdfimg\" \/><\/div>\n<div>\n<h3>Contact Information:<\/h3>\n<p>Rachel England<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Merchants can turn their entire stores into discoverable product pins. Pinterest is continuing its push to be a major online shopping destination through a new&nbsp;partnership&nbsp;with Shopify, which will make it easier for merchants to attract new customers and boost sales. Through a new app, Shopify merchants can now upload catalogs to Pinterest and turn their &hellip; <a href=\"https:\/\/icrowdnewswire.com\/2020\/05\/08\/shopifys-new-app-makes-it-easier-for-merchants-to-sell-on-pinterest\/\">Continue reading <span>Shopify&rsquo;s new app makes it easier for merchants to sell on Pinterest<\/span><\/a> <a href=\"https:\/\/ipsnews.net\/business\/2020\/05\/08\/shopifys-new-app-makes-it-easier-for-merchants-to-sell-on-pinterest\/\" class=\"more-link\">Continue Reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":47,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21,3,22,54],"tags":[],"class_list":["post-10507","post","type-post","status-publish","format-standard","hentry","category-artificial-intelligence-newswire","category-english","category-united-states","category-wire"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Shopify\u2019s new app makes it easier for merchants to sell on Pinterest - Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipsnews.net\/business\/2020\/05\/08\/shopifys-new-app-makes-it-easier-for-merchants-to-sell-on-pinterest\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shopify\u2019s new app makes it easier for merchants to sell on Pinterest - Business\" \/>\n<meta property=\"og:description\" content=\"Merchants can turn their entire stores into discoverable product pins. Pinterest is continuing its push to be a major online shopping destination through a new&nbsp;partnership&nbsp;with Shopify, which will make it easier for merchants to attract new customers and boost sales. Through a new app, Shopify merchants can now upload catalogs to Pinterest and turn their &hellip; Continue reading Shopify&rsquo;s new app makes it easier for merchants to sell on Pinterest Continue Reading &rarr;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipsnews.net\/business\/2020\/05\/08\/shopifys-new-app-makes-it-easier-for-merchants-to-sell-on-pinterest\/\" \/>\n<meta property=\"og:site_name\" content=\"Business\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-08T16:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/o.aolcdn.com\/images\/dims?thumbnail=640%2C&amp;quality=80&amp;image_uri=https%3A%2F%2Fs.yimg.com%2Fos%2Fcreatr-uploaded-images%2F2020-05%2F3044b0d0-910a-11ea-bfff-ea76015c9999&amp;client=amp-blogside-v2&amp;signature=1c1f9fb9191d566c06f4d283b9528104d901bd03\" \/>\n<meta name=\"author\" content=\"Bilal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bilal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ipsnews.net\/business\/2020\/05\/08\/shopifys-new-app-makes-it-easier-for-merchants-to-sell-on-pinterest\/\",\"url\":\"https:\/\/ipsnews.net\/business\/2020\/05\/08\/shopifys-new-app-makes-it-easier-for-merchants-to-sell-on-pinterest\/\",\"name\":\"Shopify\u2019s new app makes it easier for merchants to sell on Pinterest - 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