Every year, like clockwork, Samsung and Apple come out with a brand new lineup of smartphones; Samsung releases more Galaxy devices, and Apple releases more iPhones. Within each new lineup, there are at least three different models, but most of the time, the new features and upgrades are minimal, and fewer people have been upgrading every year.
However, in the last couple of years, more entrepreneurs have been upgrading their smartphones even when they planned on keeping their current phone all the way to the end of its usable life.
So, what’s causing so many business owners to buy new smartphones all of a sudden? And why are they choosing iPhone over Galaxy? There are several reasons which will be discussed in this article.
iPhone changed everything by introducing AI features
When Apple released the iPhone 15 in September 2023, it was a game-changer because of all the AI features. There is an AI fitness coaching app, an upgraded Siri, Face ID technology, and new AI-powered camera features, like portrait lighting and more. Apple also released generative AI features that will allow you to change specific sections of a photo, either by removing an object or person, or blending something into the background. You can even swap faces and make silly images or use the feature professionally to ensure everyone in a photo shows their best face.
For business professionals who frequently talk to clients or business partners who speak other languages, the iPhone 15 was life changing. For the first time, Apple introduced live call translation, where the system will translate both sides of the conversation in almost any language. For example, if you’re speaking in English, and the other person is speaking in Spanish, the phone will automatically translate Spanish to English in real time, and vice versa.
In addition to live call translation, Apple also introduced a built-in text translator that allows you to translate anything text-based without leaving your current app.
The iPhone 16 promises even more amazing features
For entrepreneurs who haven’t upgraded their smartphones in years, Apple’s built-in AI features are a main selling point. Since most new lineups don’t present anything worthwhile, it makes sense that people would upgrade beginning with the iPhone 15, since that lineup actually had something new to offer. Now that we’re getting closer to the iPhone 16 launch, even more entrepreneurs are upgrading to take advantage of both new and improved features. Coupled with a strong, protective case, the iPhone 16 will be an absolute beast of a tool for entrepreneurs.
AI-powered features can boost productivity
Entrepreneurs know the value of maximizing their productivity, and that’s the main draw to newer smartphones. Even though AI has a long way to go before it will be perfect, the features that have been introduced so far are proving to be highly valuable for business owners.
Translating calls in real-time isn’t just convenient, it speeds up a person’s workflow and helps them get more done in a shorter period of time. Not being able to communicate without translating large chunks of text is extremely time-consuming. Now business owners can speak with anyone live and get on with their day.
Entrepreneurs must upgrade to get the latest AI features
Personal preferences aside, if anyone wants Apple’s new features, they have to upgrade. Apple calls their new AI system “Apple Intelligence,” and according to users, it only works with iOS 18, iPadOS 18, and macOS Sequoia, so there’s no way around the upgrade requirement. Most people aren’t going to be satisfied with just the iPhone 15 since the features have been greatly improved since that release. For this reason, entrepreneurs are choosing to trade their old smartphones, even if they’re just a couple of years old, for the new iPhone 16.
Apple’s new iPhone 16 features make work days flow
An easier workflow is one of the best reasons for upgrading to the new iPhone 16. With Apple Intelligence, the built-in Mail application now has a priority message section similar to what Gmail offers, and provides a summary of each email rather than the first line. Finally, threads are easier to view, and there’s a built-in smart reply feature that will help users make sure they answer all the questions asked in the email.
Ultimately, entrepreneurs want to make life easier
At the end of the day, entrepreneurs upgrade their smartphones because they want to simplify their work days and improve their flow. Running a business is hard, but having the right tools – like a new iPhone – can make it a little easier.