George Cottrell Gives Tips for Creative Fundraising Ideas to Support Charitable Causes This Holiday Season

George Cottrell says that fundraising for a cause close to one’s heart is a noble and rewarding experience. However, traditional methods like bake sales and car washes can sometimes feel repetitive and lackluster. For those looking for ways to raise funds that are both impactful and engaging, look no further.


Here are some creative fundraising ideas to get the juices flowing:

Unleash the fundraiser’s inner artist:

  • Art auction: Showcase artistic talents or invite local artists to participate in an art auction. Promote the event through social media and local art communities.
  • Design and sell merchandise: Create unique T-shirts, mugs, or other merchandise featuring the cause’s logo or slogan. Partner with a local printing company or online platform to make this happen.
  • Creative workshops: Host workshops on topics like painting, pottery, or jewelry making. Participants pay a registration fee and all proceeds go to the chosen charity.

Get active and have fun:

  • Themed scavenger hunt: Design a scavenger hunt around the local city or town with clues related to the cause. Participants pay an entry fee and the team that solves the puzzle first wins a prize.
  • Charity sports tournament: Organize a sports tournament like basketball, soccer, or bowling, and charge teams a registration fee. Fundraisers can also offer sponsorship opportunities to local businesses.
  • Dance-a-thon or fitness challenge: Encourage people to participate in a dance-a-thon or fitness challenge for a certain number of hours or days. Sponsors can pledge a certain amount of money per hour or completed challenge.

Embrace technology and social media:

  • Livestream event: Host a virtual event like a concert, game show, or cooking demonstration. Charge viewers a small fee to watch the live stream or offer tiered donation options.
  • Online auction or raffle: Utilize online platforms to auction off unique items or experiences. Promote the auction through social media and email marketing.
  • Social media challenge: Create a fun and engaging challenge on social media that encourages users to donate to the cause. This could involve sharing a video, posting a picture, or completing a specific task.

Think beyond the traditional:

  • Pet-friendly events: Organize a dog walk, pet talent show, or pet adoption fair. Charge participants a registration fee and partner with local businesses to offer pet-related products and services.
  • Themed dinners or cooking classes: Host a dinner party or cooking class with a specific theme relevant to the cause. Charge guests a ticket price and offer a portion of the proceeds to charity.
  • Community garage sale: Organize a community-wide garage sale where participants donate items to be sold. Volunteers can help run the event and all proceeds go to the chosen organization.

George Cottrell says to remember that the key to successful fundraising is to choose ideas that are engaging, relevant to the cause, and appealing to the target audience. Get creative, have fun, and spread the word to make a difference.

Additional tips for successful fundraising:

  • Set a clear goal and budget. This will help track progress and ensure everyone is making the most of their resources.
  • Promote the event effectively. Utilize social media, email marketing, and local media to reach the target audience.
  • Make it easy for people to donate. Provide multiple donation options, such as online payment platforms, cash, and checks.
  • Show appreciation. Thank donors for their support and keep them updated on the progress of all fundraising efforts.