Field Force Automation Market to Touch USD 3.05 Billion at a 15.2?GR by 2027

Market Analysis

Market Research Future (MRFR) projects the global Field Force Automation Market size to achieve USD 3.05 billion at a 15.2?GR from 2020 to 2027 (forecast period).

Number of Providers Offering Innovative Solutions

A number of field force automation providers are active in the market, offering solutions and services to businesses of all sizes. These vendors provide mobile-based sales force automation solutions that include business intelligence analytics, order taking to invoicing, automated field force operations, sales route management, and attendance management. Since field automation solutions assist organizations in achieving faster returns on investment, precise sales data visibility, and increased customer touchpoint and happiness, enterprises are significantly investing in these solutions, which is boosting the market growth. Solution providers are rapidly delivering innovative solutions to efficiently meet the field sales force management needs of numerous industry verticals, increasing market competition.

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COVID-19-Caused Lockdown to Positively Impact the Market

Due to the current COVID-19 pandemic, the field force automation business is likely to increase. This will be due to the imposition of lockdowns in a number of nations, which is expected to produce strong demand for automated field operations for collecting real-time information. Furthermore, the high acceptance rate of digital initiatives and the rapid speed of production in the post-lockdown era would push sectors to use automated solutions in the coming years.

Market Segmentation

The worldwide field force automation market has been segmented on the basis of component, deployment, organization size, and vertical.

Based on the component, the worldwide field force automation market has been segmented into solution and service. 

Based on deployment, the worldwide field force automation market has been divided into on-premise and cloud-based solutions. 

Based on organization size, the worldwide field force automation market has been segmented into large enterprises and small- and medium-sized enterprises. 

Based on vertical, the worldwide field force automation market has been segmented into IT and telecommunication, manufacturing, healthcare, transportation and logistics, energy and utilities, and others. 

Regional Analysis

North America to Lead the Global Market

North America leads the field force automation industry in terms of revenue. The increasing adoption of automation solutions among organizations in several North American countries, including the United States and Canada, is one of the reasons driving market expansion.

Europe to Hold the Second Position 

Europe was the market’s second-largest region. Europe is divided into the United Kingdom, Germany, France, Spain, Italy, and the rest of Europe. According to the MRFR analysis, the UK will have the largest market share, followed by Germany and France. IT & communications, manufacturing, and retail are some of the prominent industry verticals where field force automation solutions are being applied in the region.

Key Players

Key players in the Global Field Force Automation Market are ServiceMax, Inc. (US), FieldAssist (India), SalesDiary Inc. (India), FieldEZ (US), Folio3 Software Inc. (US), Channelplay Limited (India), VisitBasis Tech, LLC (US), Oracle (US), Microsoft (US), Salesforce (US), SAP (Germany), Acumatica (US), Leadsquared (India), Kloudq Technologies (India), Accruent (US) and Nimap Infotech (India)

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Industry News

In March 2019, ServiceMax acquired Zinc to assist service professionals in acquiring and exchange knowledge in real-time. The acquisition is intended to assist ServiceMax in expanding and improving its product line.

In April 2019, Trimble Inc. released PULSE Remote Expert, an augmented reality (AR) solution that boosts the productivity of field service technicians.

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